Built with the industry.
Always shipping for it.
Pool Pro exists because pool businesses deserved better technology, and we had the technical depth to build something they'd actually use. Every new feature ships free to every customer the day it's ready.
Our story
The industry was ready.
The software wasn't.
Working closely with pool service businesses, one thing was immediately clear: the tools available were either ancient, overcomplicated, or built by people who had no idea how these businesses actually run. Owners were managing routes on paper, chasing payments over text, and losing track of which pool needed what.
Pool Pro was built to fix that. We're a tech team working in direct partnership with the pool service professionals who use the platform every day. Unlike the slow-moving vendors that have dominated field service software, we move fast. Features that operators ask for get built and shipped, not added to a three-year roadmap. The goal is to be the best software platform for pool service companies, and we get closer to that with every release.
As we build out the platform, every new tool and capability goes to all customers immediately. No tiered paywalls on features. No "upgrade to unlock." If you're a Pool Pro customer, you get everything we ship. Got something you need? Tell us.
What we stand for
These aren't just
words on a wall.
They're the filter every product decision runs through.
We move fast
The pool industry has waited long enough for good software. When we ship something new, it goes to every customer immediately. No upgrade tiers, no waiting for the next major release.
Pool professionals first
Every decision starts with one question: does this make life easier for the person running a pool business? If it doesn't directly help you, we don't build it.
Actually useful
There's no shortage of demos that sound good. We care about what happens after you sign up: whether it saves you real time and makes you real money.
Your requests shape the roadmap
We build in the open alongside the people using the product. Got a feature you need? Tell us directly. If it helps the industry, it gets built and ships free to everyone.
The person behind it
Gavin Batson
Founder
Entrepreneur focused on delivering great technology to industries that have been underserved by it. Pool Pro grew out of working directly with pool service businesses and seeing firsthand how much time and money was being lost to outdated processes. The goal: give these businesses the tools that actually work for them, and keep shipping new ones fast, without making them wait or pay extra for every improvement.
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